
Branding
El Cortadito
Graphic and creative logo design for coffee-shop and restaurant: El Cortadito
The project
The Journey of "El Cortadito" through OFIFACIL: A Tale of Design and Creativity
At the heart of creativity, where art intertwines with business strategy, OFIFACIL had the privilege of bringing "El Cortadito" to life. A café that doesn't just serve coffee, but also invites its customers on an introspective journey with every sip.
Starting the journey with "El Cortadito" meant diving into the essence of morning coffee, the aroma of fresh bread, and the softness of artisanal pastries. But how to translate this whole experience into a single logo? The answer was in the subtlest details. We were inspired by those quiet moments with a cup of coffee in hand, where the outside world fades and only a moment of reflection and calm remains. This inspired the design: a name accompanied by a minimalistic cup, from which a delicate smoke emerged, more than evoking warmth, it outlined a deep thought, an introspection that connects directly with the soul.
The chosen colors are warm and soft, evoking the first lights of dawn and the comfort of home. Each shade has been meticulously chosen to suggest and captivate, ensuring that "El Cortadito" positions itself in the customer's mind not just as a café, but as an experience.
But at OFIFACIL, we don't stop at design. We specialize in the creation of commercial brands, logos, and corporate image. With over 20 years of experience in graphic design, our trajectory speaks for itself. In addition, we boast a team of expert illustrators, whose skill allows each design to be enriched with a unique and distinctive touch.
If you're looking not only to design a brand but to tell a story, convey an emotion, and create an impact, OFIFACIL is your perfect ally. Because more than designers, we are visual storytellers, and we're here to take your brand to the next level.
Discover with OFIFACIL the power of design with soul and purpose!
- Client
- El Cortadito
- Category
- Branding
- Sector
- Branding and corporate identity
- Applications
- Visual identity and brand assets
- Media
- Stationery, graphic applications and brand communication
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